Home CNN's CNN’s New Boss Fails To Halt Plummeting Ratings

CNN’s New Boss Fails To Halt Plummeting Ratings

84
8

After two months under new management and marching orders to stop being so woke, CNN’s ratings continue to tank.

http://www.zerohedge.com/

The changes instituted under Jeff Zucker replacement Chris Licht have included efforts to make the network less ‘politically divisive’ and instead shift to a more neutral tone, according to the Daily Beast. Licht was brought in to deal with the aftermath of chief anchor Chris Cuomo’s implosion, as well as the network’s disastrous streaming service.

http://www.zerohedge.com/

Licht promised that the network would “seek to go a different way” in an environment “where extremes are dominating cable news,” and has reportedly been looking at firing partisan hosts and commentators – a rumor which has thus far not panned out.

What’s more, Licht has ordered the network to stop sticking “Breaking News” banners on everything, and to stop calling former President Trump’s 2020 election fraud claims the “Big Lie,” and to instead use “Trump election lie” or “election lies.”

And despite all that, ratings continue to plummet – dropping even more since Licht began his post.

For the month of June, and despite the Jan. 6 House committee holding several blockbuster hearings that should have been squarely in the channel’s wheelhouse, CNN actually lost viewership from the previous month. Worse yet, the network had already seen drops over the previous two months.

CNN’s primetime lineup only attracted 654,000 total viewers and 148,000 in the key advertising demographic of viewers aged 25-54—a 1-percent decline in both categories from May. And in total day viewership, CNN’s overall audience dropped to 487,000 while it attracted 104,000 viewers in the 25-54 demo, shedding 3 percent and 2 percent, respectively.

And during the week of June 13 to 19, which featured quite a bit of focus on the committee hearings, the network only averaged 480,000 viewers overall, a 13-percent drop from its May averages and the channel’s worst week since November 2015.

June 2022 was CNN’s lowest-rated month in total day viewership since July 2015. -Daily Beast

CNN competitor MSNBC, on the other hand, saw big gains surrounding the Jan. 6 hearings and analysis, however it still finished second in all of basic cable with just 767,000 viewers – up 21% from May.

When it comes to primetime viewers, CNN dropped 5% (660,000) and 11% in the coveted 24-54 primetime demographic (150,000) vs. April, and saw worse losses for the total day audience of 20% in that same demographic, and 14% overall.

In May and June, CNN ranked just 12th across primetime basic cable.

Fox News, meanwhile, has seen its audience steadily increase since the second-half of 2021.

Web Hosting

8 COMMENTS

  1. I make 85 dollars each hour for working an online job at home. I never thought I could do it but my best friend makes 10000 bucks every month working this job and she recommended me to learn more about it. The potential with this is endless.

    For more detail………. http://Www.Pays11.Com

    • My last pay test was 💵$2500 operating 12 hours per week on line. my sisters buddy has been averaging $15000💵 for months now and she works approximately 20 hours every week. i can not accept as true with how easy it become as soon as i tried it out.
      https://www.Richsalary.com

    • 𝐈𝐦 𝐦𝐚𝐤𝐢𝐧𝐠 𝐨𝐯𝐞𝐫 $𝟏𝟑𝐤 𝐚 𝐦𝐨𝐧𝐭𝐡 𝐰𝐨𝐫𝐤𝐢𝐧𝐠 𝐩𝐚𝐫𝐭 𝐭𝐢𝐦𝐞. 𝐈 𝐤𝐞𝐩𝐭 𝐡𝐞𝐚𝐫𝐢𝐧𝐠 𝐨𝐭𝐡𝐞𝐫 𝐩𝐞𝐨𝐩𝐥𝐞 𝐭𝐞𝐥𝐥 𝐦𝐞 𝐡𝐨𝐰 𝐦𝐮𝐜𝐡 𝐦𝐨𝐧𝐞𝐲 𝐭𝐡𝐞𝐲 𝐜𝐚𝐧 𝐦𝐚𝐤𝐞 𝐨𝐧𝐥𝐢𝐧𝐞 𝐬𝐨 𝐈 𝐝𝐞𝐜𝐢𝐝𝐞𝐝 𝐭𝐨 𝐥𝐨𝐨𝐤 𝐢𝐧𝐭𝐨 𝐢𝐭. 𝐖𝐞𝐥𝐥, 𝐢𝐭 𝐰𝐚𝐬 𝐚𝐥𝐥 𝐭𝐫𝐮𝐞 𝐚𝐧𝐝 𝐡𝐚𝐬 𝐭𝐨𝐭𝐚𝐥𝐥𝐲 𝐜𝐡𝐚𝐧𝐠𝐞𝐝 𝐦𝐲 𝐥𝐢𝐟𝐞. 𝐓𝐡𝐢𝐬 𝐢𝐬 𝐰𝐡𝐚𝐭 𝐈 𝐝𝐨. 🙂 𝐀𝐍𝐃 𝐆𝐎𝐎𝐃 𝐋𝐔𝐂𝐊.:)

      HERE ➤➤ https://𝐖𝐖𝐖.𝐑𝐈𝐂𝐇𝐉𝐎𝐁𝐙.𝐂𝐎𝐌

    • 𝐄𝐯𝐞𝐫𝐲𝐛𝐨𝐝𝐲 𝐜𝐚𝐧 𝐞𝐚𝐫𝐧 $𝟓𝟎𝟎 𝐃𝐚𝐢𝐥𝐲… 𝐘𝐞𝐬! 𝐲𝐨𝐮 𝐜𝐚𝐧 𝐞𝐚𝐫𝐧 𝐦𝐨𝐫𝐞 𝐭𝐡𝐚𝐧 𝐲𝐨𝐮 𝐭𝐡𝐢𝐧𝐤 𝐛𝐲 𝐰𝐨𝐫𝐤𝐢𝐧𝐠 𝐨𝐧𝐥𝐢𝐧𝐞 𝐟𝐫𝐨𝐦 𝐡𝐨𝐦𝐞. 𝐈 𝐡𝐚𝐯𝐞 𝐛𝐞𝐞𝐧 𝐝𝐨𝐢𝐧𝐠 𝐭𝐡𝐢𝐬 𝐣𝐨𝐛 𝐟𝐨𝐫 𝐥𝐢𝐤𝐞 𝐚 𝐀𝐃𝐭 𝐟𝐞𝐰 𝐰𝐞𝐞𝐤𝐬 𝐚𝐧𝐝 𝐦𝐲 𝐥𝐚𝐬𝐭 𝐰𝐞𝐞𝐤 𝐩𝐚𝐲𝐦𝐞𝐧𝐭 𝐰𝐚𝐬 𝐞𝐱𝐚𝐜𝐭𝐥𝐲 𝟐𝟓𝟑𝟕 𝐝𝐨𝐥𝐥𝐚𝐫𝐬..
      HERE ➤➤ 𝐰𝐰𝐰.𝐰𝐨𝐫𝐤𝐬𝐟𝐮𝐥.𝐜𝐨𝐦

  2. I easily make $32,000-$38,000 each month just by doing a simple home business. This job is online and can be done very easily part-time or full-time, although no specific experience is required for this job. Anyone can join this work now and start earning like me.
    .
    Follow the link. >>>> http://Www.SmartPay1.com

  3. =❤️= [ JOIN US ]
    I get paid more than 💰$100 to 💰$700 per HOUR for working online. I heard about this job 3 months ago and after joining this I have earned easily 💰$35000 from this without having online working skills .. Simply give it a shot on the accompanying site…

    OPEN NOW………>>> http://Www.NetCash1.Com

LEAVE A REPLY

Please enter your comment!
Please enter your name here