Home Headlines Started from the bottom now he’s everywhere: The empire-building economics of Drake

Started from the bottom now he’s everywhere: The empire-building economics of Drake

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Started from the bottom now he’s everywhere: The empire-building economics of Drake

Turn on a radio in Toronto or open up a playlist and you’ll likely hear Drake’s latest No. 1 hit. Step on a subway and you’ll undoubtedly see riders sporting hoodies adorned with his familiar golden owl logo. Travel downtown and you’ll look on in confusion as…
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